Year: 2023 | Month: December | Volume: 10 | Issue: 12 | Pages: 262-279
DOI: https://doi.org/10.52403/ijrr.20231230
Exploring Pandemic, Research, and Data - Unveiling Solution Tourism for the Future
Rilla Rianty1, Willy Arafah2, Nurbaeti3, Rahmat Ingkadijaya4
1Faculty of Tourism, Universitas Muhammadiyah, Sumatera Barat 26181, Indonesia
1,2,3,4Tourism Doctoral Program, Institute Pariwisata Trisakti, Jakarta 12330, Indonesia
Corresponding Author: Rilla Rianty
ABSTRACT
Despite the waning of the COVID-19 pandemic, its lingering effects continue to hinder the recovery of the global tourism industry. It has prompted the Indonesian government to implement a framework for navigating the evolving "new normal" era and ensuring its long-term sustainability. This initiative aims to revive the tourism industry through a post-pandemic strategic plan. This study examines the development of short-medium-long term tourism trends based on research and data from a review of 32 pieces of literature that describe tourism conditions before, during, and after COVID-19. These findings emphasize the importance of reforming and adapting tourism development plans, focusing on resilience, adaptation, and sustainability. The main areas include understanding alterations in tourist conduct due to the pandemic, which has resulted in travel trends leading to destination bubbles with the concepts of quality tourism and digital nomads. So, guidance is needed for human resources and strengthening the supply and demand aspects of the tourism industry. The government must also improve the pentahelix collaboration strategy to optimize tourism expansion, which continues to grow.
Keywords: Resilience, Travel Bubble, Destination Attributes, Risk Perception, Tourist Behavior, Quality Tourism, Digital Nomad
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