Research Paper
Year: 2019 | Month: June | Volume: 6 | Issue: 6 | Pages: 327-336
Internationalization of a Crisis Situation: The Effects of Mediatization in the Haiyan Crisis in the Philippines
Rhomir Yanquiling
Director for External Funding Resources and Part-time Lecturer, Pangasinan State UniversityABSTRACT
The crux of the discussion of this paper centers on the mediatization of a natural disaster and its effects to the subsequent internalization of the crisis situation. This paper aims to present how the media contributed to the internalization of the crisis, in what way did it affect the crisis from the point of view of disaster management and what pedagogical values can be learned from the crisis situation. Using content analysis of newspaper articles and social media postings for a certain period of time, the researcher argued that the super typhoon Haiyan as a natural cataclysm is more than just a meteorological or natural phenomenon that buried a country in deep crisis; it was, in fact, a socio-political phenomenon that raised a number of issues that have had effects along political, economic, social, cultural and administrative dimensions. In this paper, the researcher looked into how this crisis was mediatized. The tremendous media mileage that the “Haiyan crisis” has gained from various mainstream media outlets transformed it into an “international humanitarian crisis event” that captured the attention of the international community. On the basis of the lessons learned from the “Haiyan crisis” the researcher presented some insightful inputs for policy recommendations along climate change response, recovery and adaptation.
Key words: Climate change, Climate change adaptation, Super Typhoon Haiyan, crisis response, disaster and risk management ecotourism
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